Information We Collect
Information You Provide
We collect information you provide directly to us, such as when you:
- Contact us via email
- Submit feedback or questions
- Subscribe to updates (if applicable)
Information Collected Automatically
When you visit our website, we automatically collect certain information through cookies and similar technologies:
Analytics Data (Google Analytics)
We collect analytics data to understand how you use our website:
- Pages visited and time spent on each page
- Referral sources (how you found our website)
- Device and browser information
- General geographic location (country and city level)
- Search terms used on our website
Advertising Data (Google AdSense)
To display relevant advertisements, we may collect:
- Browsing behavior and interests
- Ad interaction data (clicks, views)
- Demographic information (age range, gender - if available)
- Device and network information
How We Use Your Information
We use the information we collect to:
- Provide and improve our services: Analyze website usage to enhance user experience
- Display relevant content: Show you the most useful conversion tools and information
- Show advertisements: Display relevant ads to support our free service (with your consent)
- Comply with legal obligations: Meet requirements under GDPR, CCPA, and other applicable laws
- Communicate with you: Respond to your inquiries and provide customer support
Third-Party Services
We use third-party services to provide and improve our website. These services may collect information as described in their privacy policies:
Google Analytics
Purpose: Website analytics and performance monitoring
Data collected: Anonymous usage statistics, device information, general location
Data retention: 26 months (Google's default setting)
Privacy Policy: Google Privacy Policy
Google AdSense
Purpose: Display advertisements to support our free service
Data collected: Browsing behavior, interests, ad interaction data
Data retention: Varies by data type (3-18 months typically)
Privacy Policy: Google Ads Privacy Policy
Opt-out: Google Ad Settings
CookieYes
Purpose: Cookie consent management and compliance
Data collected: Consent preferences, IP address, timestamp
Data retention: 12 months
Privacy Policy: CookieYes Privacy Policy
Your Rights and Choices
Cookie Consent
You can manage your cookie preferences through our cookie consent banner or by updating your browser settings. You have the right to:
- Accept or reject non-essential cookies
- Change your preferences at any time
- Withdraw consent without affecting previous processing
GDPR Rights (EU Residents)
If you are located in the European Union, you have the following rights:
- Access: Request access to your personal data
- Rectification: Correct inaccurate personal data
- Erasure: Request deletion of your personal data
- Portability: Receive your data in a machine-readable format
- Objection: Object to processing of your personal data
- Restriction: Request restriction of processing
- Withdraw consent: Withdraw consent at any time
CCPA Rights (California Residents)
If you are a California resident, you have the right to:
- Know what personal information is collected about you
- Delete personal information we have collected
- Opt-out of the sale of personal information
- Non-discrimination for exercising your privacy rights
International Data Transfers
Your information may be processed and stored outside your country of residence. We use third-party services that may transfer data internationally:
- Google Services: Data may be processed in various Google data centers worldwide
- CookieYes: Data processed in accordance with EU-US data transfer frameworks
All transfers are conducted with appropriate safeguards to protect your personal data in accordance with applicable privacy laws.
Contact Information
If you have questions about this Privacy Policy or want to exercise your privacy rights, please contact us:
Email: info@si-units.eu
Subject Line: Privacy Policy Inquiry
Response Time: We will respond within 30 days of receiving your request